by Kristina Proffitt | Oct 9, 2023 | Content Marketing, Copywriting, SEO
If you truly want to be an inclusive business, or show that your internal practices are inclusive, it starts with the copy and content on your website and social media. If you want to be inclusive but your writing style or websites are inaccessible (for whatever...
by Kristina Proffitt | Sep 25, 2023 | Content Marketing
There are many pros and cons of publishing long-form content and short-form content. They each serve different benefits and suit different types of people/businesses. If you’re considering creating some long-form content, check out my long-form content writing...
by Kristina Proffitt | Sep 18, 2023 | Content Marketing, Inspiration and Motivation
Since May 2016, I’ve published 20 books. This doesn’t include ideas that I abandoned, poetry, or pieces that I wrote for clients. I’ve lost count of those, but we’re talking in the hundreds, if not thousands. Even though I have a degree in Creative...
by Kristina Proffitt | Feb 28, 2023 | Content Marketing, Outsourcing
Sometimes, we can have the best of intentions for a piece of content buuuut it still goes wrong. It’s not always easy to identify why something didn’t quite work, so I’ve put together this guide to identify some of the common ways I’ve seen long-form...
by Kristina Proffitt | Feb 17, 2023 | Content Marketing, Copywriting, SEO
Long-form content is time-consuming to put together, which can deter some businesses from creating it. Despite this, long-form content like white papers, analyses, how-to guides, and case studies can benefit your business in a multitude of ways. If you’re not...
