by Kristina Proffitt | Jan 8, 2024 | Content Marketing, Inspiration and Motivation, Outsourcing
A new year, a new chance to refresh your content planning process. So, how can you get your content off to a stellar start in 2024? Let’s take a look: Choose your goals What do you want your content to help you achieve in 2024? Is it more sales? Increasing your...
by Kristina Proffitt | Sep 18, 2023 | Content Marketing, Inspiration and Motivation
Since May 2016, I’ve published 20 books. This doesn’t include ideas that I abandoned, poetry, or pieces that I wrote for clients. I’ve lost count of those, but we’re talking in the hundreds, if not thousands. Even though I have a degree in Creative...
by Kristina Proffitt | Feb 14, 2023 | Inspiration and Motivation
As I shift my business focus from my novels to my content marketing, I’ve really started to think about what my brand values are and what drives me. I’ve never really articulated them in this much detail before, but I’ve found that doing so has...
by Kristina Proffitt | Feb 7, 2023 | Content Marketing, Inspiration and Motivation
I have a confession: when I first started this blog, I was really bad at sticking to a content schedule. You see, I spent several years publishing weekly on The Writer’s Cookbook. I was pretty burned out from regular blogging and wasn’t sure I wanted to...
by Kristina Proffitt | Jan 31, 2023 | Inspiration and Motivation
This post evolved from a discussion I had on Monday as part of the Cole Collective. I love recommending books to people, but I always like to explain why I think they’re a great fit for someone…or even when they shouldn’t check something out! The...
by Kristina Proffitt | Jan 9, 2023 | Content Marketing, Copywriting, Inspiration and Motivation
‘Put that thing awaaaaay,’ I wailed. ‘Just try it,’ said my boyfriend. ‘What do you want it to write?’ I crossed my arms, sulking like a child. I didn’t want to try it. But a part of me knew it was inevitable part of the future of writing and marketing, so I...