Get more from your content marketing

More consistent content, more results, less effort for you

 

Content, content, content

It’s all you ever hear about in marketing these days.

But when you’ve got a business to run, how can you possibly find the time to generate ideas, write content, edit content, publish content, and market it, on top of everything else you have to do?

It can sometimes feel like you’re a dog, chasing your tail, going round and round in circles until you inevitably crash into something cause you’re knackered.

Content done right can increase your ROI, but when it isn’t, it just leaves you chasing your tail, wondering why it isn’t generating you the seemingly mythical results.

So then you get more stressed, which impacts your ability to generate as much money in your business as you could…

…and making it harder to enjoy your down time because you’re too on edge to switch off.

Stop pulling out your hair. Start solving your SEO woes.

Content not converting?

You’ve tried creating content and maybe it grew your audience, but it didn’t grow your revenue.

I’ve been there too. And it’s not our faults – we’re taught content is important, but seldom taught what makes it work or how to do it effectively.

On my previous blog, despite a huge increase in traffic, I still didn’t get the results I wanted out of it. It took me years to work out why.

In 10 years, I’ve learned a lot about content marketing. I’ve also experimented a lot – so you don’t have to.

About Kristina

My creative writing degree puts me in a unique position to use storytelling and poetic techniques to make your content stand out.

I’ve written for companies whose products and services are used by household brands like Amazon.

As well as being a content marketer, I’m also co-host of The Writer’s Mindset podcast, and the author of 19 books in a range of genres. My books have reached #1 for several categories across the world on retailers including Amazon and Apple.

Kristina Proffitt

Think bigger

Great content marketing helps you rank higher in searches, gets people reading your website for longer, retains your readers for longer, gets readers to trust you, gets you invites from industry influencers to show your knowledge, reduces your time to conversion, and of course, helps you make more money. If it’s done right.

More strategic content guides your audience—and you—down a path to success. They’re on the yellow brick road; it’s your content’s job to keep them on it until they’re ready to convert.

That’s where your strategy comes in. You don’t need to be super logical or creative for a good strategy to work. A great strategy is a combination of both.

The more strategic you are in other areas of your business, the more you’ll get to experience all those benefits listed above. And isn’t that what every business owner wants?

I would 100% recommend working with Kristina if you want fun, creative and relatable copywriting. When we took Kristina onboard for copywriting some of the lower funnel content, our conversion rate increased a significant amount. During sales calls we received a few compliments for the copy too! Kristina is organised and has impeccable attention to detail. I would definitely recommend working with Kristina.

Estefano Ramirez

Former Marketing Manager, Tribal Impact, Now CMO at vEmpire

Packages

To help you get more from your content marketing, I’ve created three new packages. They’re designed to create a more structured and strategic approach to your content marketing—without taking away your personality or brand voice.

These packages are designed to solve your content marketing struggles without you having to do any heavy lifting. You’ll get to outsource your content to someone who understands your business and can adapt to your style, whatever your needs.

Prices increase to £1000, £1200, and £1500 on 1 January 2023. 50% deposit for one month’s content due by 31 December 2022 to lock in today’s price for your 2023 content.

Prices increase to £1000, £1200, and £1500 on 1 January 2023. 50% deposit for one month’s content due by 31 December 2022 to lock in today’s price for your 2023 content.

A collaborative process

We’ll use the monthly calls to discuss your plan—what you’re working towards and what you want to promote over the next few months. Then, we’ll discuss topics related to these areas we can turn into content. If you’ve got keywords and research prepared, that’s great. If not, I can sort that, too.

Once I’ve got my research, I turn my notes into a bullet pointed plan, organising them to ensure the post will flow. Then, it’s first draft time. I’ll wait a day or two, then edit the first draft with a fresh pair of eyes.

You get to see that edited draft. If you have any edits (which is rare, but sometimes more likely as we get to know each other), I’ll go through and make the changes.

Once the post is finalised, the social media posts to promote those blog posts can be written for a platform of your choice, helping you drive traffic to your website once your social media followers have realised how awesome you are.

And, if you need help with your email marketing, I can write you some emails to promote that content to your audience, too.

Right now, I have 3 slots available for new clients. Discounts are applicable until 1 January 2023. 

A delivery schedule that works for both of us

I like to be flexible, which is why we can work together to come up with a delivery plan, whether you want everything to arrive once a month, or once a week.

Content can be sent over email, Dropbox, or Google Drive – whichever you prefer.

When we do a call, it’ll be over Zoom. If you’d prefer Google Meet we can use that instead, but just to let you know in advance…it really hates my external microphone. So I might sound like I’m in a cave.

Work less. Earn more

When you’re spending less time writing content, you have more time and energy to spend on your business instead. You can then nurture relationships with your audience and reduce your conversion time, leading to more sales and more revenue.

And let’s not forget all that extra time means you can live your life with less stress and hang out with your loved ones more.

I mean, sure. You could keep writing your own content, posting whenever you have time, writing about whatever springs to mind, hoping it’ll help. But take it from someone who’s been there: it’ll never benefit your business as much. Instead, it’ll sap your time, energy, and money. So why not get smart about your content marketing and see a higher ROI instead?

We can work together to find a quick, efficient, friendly way to get results from your content marketing.

Packages are a minimum of a 3-month commitment because it gives us time to get to know each other and see those results start to come in from your content.

Of course, I can’t guarantee results. But I can guarantee it’ll be one less thing for you to worry about, and with everything that’s going on in the world, that would be nice, wouldn’t it?

If this all sounds good to you, get in touch ASAP. I only have 3 slots available. When they’re gone, they’re gone, and I’ll only be available on an ad-hoc basis.

Kristina has been a dream to work with and I would recommend her without reservation to anyone and everyone looking for a top-notch blog writer. She’s highly communicative and has gone above and beyond what we asked, brainstorming excellent ideas for posts and series that are well-aligned with our brand. Her writing style is compelling and personal, and she’s always open to feedback. You won’t be disappointed if you choose to engage her; she’s the whole package.

Rachel Goor

CEO, Workrowd

FAQs

Who do you write for?

My focus is on businesses in HR, mental health, physical health, and wellbeing. I’ve also written for B2B SaaS clients in the past. If you’d like me to write for you, get in touch.

How much information do you need from me?

That depends on the topic. In most cases, unless there’s something you really want to share, or an important statistic, I can save you the time by doing it myself.

How much does it cost?

That depends on which package you choose.

For weekly blog posts, it’s £800 a month.

For weekly blog posts and social media content, it’s £1000 a month.

For weekly blog posts, social media posts, and emails, it’s £1200 a month.

All rates correct as of November 2022. Current prices must be locked in before 1 January 2023. 50% deposit required. Rates increase 1 January 2023.

Why is it a minimum 3-month commitment?

Packages are a minimum of a 3-month commitment because it gives us time to get to know each other and see those results start to come in from your content.

When will I be charged?

To lock in your spot for 2023, it’s 50% upfront deposit. The rest is due on completion of the first month’s content.

From then on, you’ll be invoiced on the last working day of every month for as long as we work together.

How long do I have to give you feedback on content?

30 days from when I send the piece to you. After that, it may incur additional charges.

What edits are included in the price?

Edits include line edits and copy edits, but not significant structural edits. 

So that’s things like moving a couple of paragraphs, rephrasing sentences, changing words, and fixing typos.

It’s not adding in significant new information or words, or completely changing the layout.

Who comes up with the titles?

That’s totally up to you!

If you have a formula that works and you want me to follow it, I can do that.

If you’d prefer me to come up with titles, I can do that and send it to you alongside the rest of the content.

Get serious about your content marketing

Ready to work together and claim one of those 3 slots for yourself? Fill in the form below, telling me a bit about yourself and your business, and I’ll get back to you within the next couple of days.

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