by Kristina Proffitt | Jun 7, 2024 | Content Marketing, SEO
Content marketing is an important part of any good digital marketing strategy. The upfront effort can be time consuming, but once you’ve nailed your content marketing strategy and created quality content, it can bring you leads for years to come. Here’s...
by Kristina Proffitt | May 17, 2024 | Content Marketing
For many modern businesses, content marketing – sometimes called inbound marketing – guides prospects down the marketing funnel. Whether a small business or a global enterprise, it’s an important part of a B2C or B2B marketing strategy. How can content marketing...
by Kristina Proffitt | Apr 22, 2024 | Content Marketing
We tell stories every day. To our friends, about that cute thing the dog just did. To our family, about how our day went. To our followers…about just about anything. Most of these things we do subconsciously. When we start to consciously think about how to tell...
by Kristina Proffitt | Jan 8, 2024 | Content Marketing, Inspiration and Motivation, Outsourcing
A new year, a new chance to refresh your content planning process. So, how can you get your content off to a stellar start in 2024? Let’s take a look: Choose your goals What do you want your content to help you achieve in 2024? Is it more sales? Increasing your...
by Kristina Proffitt | Feb 28, 2023 | Content Marketing, Outsourcing
Sometimes, we can have the best of intentions for a piece of content buuuut it still goes wrong. It’s not always easy to identify why something didn’t quite work, so I’ve put together this guide to identify some of the common ways I’ve seen long-form...
